Southwest Brewery
Work:
Branding and Product Design
Branding and Product Design
Role:
Graphic Designer and Art Director
Graphic Designer and Art Director
Programs Used:
Adobe Illustrator
Adobe Illustrator
Southwest Brewery, the fictional company I created for a can design project aims to celebrate the zest of adventure. Accompanied by the tagline “Cheers to the Nomads”, Southwest Brewery’s beverage offerings are inspired by three American southwestern states- Colorado, Utah and Arizona. Through the featuring of each state’s physical geography and symbol, this line of drinks aims to inspire consumers to head out on an adventure, or reflect on the ones that they already took.